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Logo featuring aizawa attractor and text reading Sash Catanzarite

Services

At my first company it took many years of hard lessons to learn how to scale the organization the right way, but we eventually developed a playbook that made our organization highly effective, while also being an environment that was a lot of fun to work in.

When you work with me as a coach, I provide you with that comprehensive blueprint up front so you can skip the costly and painful trial-and-error process.

Hands on Guidance

Scale up without slowing down

Build a high-performing organization that runs with precision while staying true to yourself.

Achieve operational excellence.
Tactical frameworks for building and running your company.
Stay ahead of the learning curve.
Honest and direct feedback to help you grow. Coaching to develop new skills as the demands of the job change with scale.
Scale startup energy.
Cultivate and sustain states of group-flow that effectively channel team energy towards a common goal.
Execute with precision.
Founder-level feedback on board decks, forecasts, strategic planning, and OKRs. Hands-on support for mission-critical projects when you need to fill blank space on your team.
Rise to the challenge.
Skillfully navigate the personal and spiritual expansion required to thrive on the entrepreneurial journey.
Tried and tested

Comprehensive blueprint

A complete system for running and scaling your company.

OKRs
Set measurable goals, communicate clear priorities, and manage to outcomes.
Management
Feedback, growth, difficult conversations, decision making, hiring/firing.
Organizational Design
Roles, responsibilities, no single point of failure, autonomous self-organizing teams.
Effective Communication
1-1 vs. 1-many, meeting hygiene, documents vs. decks, remote practices.
Decision Making
1 way vs 2 way doors, proposal documents, mindful decision making, decision log.
Building a Mission-Driven Org
Clarity and alignment of vision, mission, values, strategy, and OKRs.
Actionable Advice

Foundational Skills

Build a strong foundation with founder-level support on key areas critical for growth.

Fundraising
Fundraising, strategy, narrative development, pitching, milestone planning.
Product Strategy
Customer development, roadmap, prioritization, product-market fit.
Operations
Operational metrics, capacity planning, standard operating procedures.
Go-to-Market
Commercial strategy, sales channels, pricing.
Sales & Marketing
Brand positioning, product marketing, growth mechanics, scalable sales processes.
Finance
Modeling, capital allocation, scenario planning, metrics definition.

Frequently Asked Questions

Free consultation

Speed run the founder learning curve